Michaelcarr Gregg
Guides on marketing, operations and growth for Australian small businesses.
We cover the decisions Australian small businesses face every day — marketing, hiring, systems, insurance and growth — in plain, useful language.
The myriad health benefits of pilates have garnered the attention of health enthusiasts and professionals alike, as this holistic exercise…
A stainless steel plate is an indispensable material in modern engineering and architecture, renowned for its superior durability…
Household Services: Supporting Daily Living with Practical Assistance
Household services play a vital role in helping individuals maintain independence and improve their quality of life. For many people, daily…
In the fast-changing world of online business, companies are increasingly relying on digital marketing strategy consultants to strengthen…
Australia has witnessed a significant shift in the textile industry with the rise of direct-to-film (DTF) printing, marking a new era for…
Thoughtful 30th Birthday Gift Ideas That Reflect a New Stage of Life
Reaching the age of thirty often brings a noticeable shift in outlook. Many people begin to place greater value on meaningful experiences…
A practical guide to selecting the right marketing partner for an Australian small business, from scoping needs to contracts, reporting and exit terms.
Understand cash flow versus profit, GST timing, invoicing terms and simple forecasting habits that keep Australian small businesses solvent.
How to vet trades and home service providers in Australia: licensing checks, quotes, insurance, deposits, disputes and seasonal timing tips.
A step-by-step guide to working out your true costs, setting hourly and fixed prices, and reviewing margins as an Australian small business.
A common guide is 5–10% of revenue, weighted toward what you can measure. Start with one or two channels, track cost per enquiry, and scale only what’s proven to work.
Yes — organic search remains one of the highest-ROI channels for most local businesses. Expect four to six months before results compound, and be wary of anyone guaranteeing instant rankings.
Public liability is the baseline for most businesses. Add professional indemnity if you give advice, and consider cyber cover if you store customer data. An insurance broker usually costs you nothing.
Compare total cost rather than headline price: include delivery, minimum orders, payment terms and reliability. A supplier who answers the phone when something goes wrong is worth a small premium.
Hire when the role pays for itself — either by directly generating revenue or by freeing you to do work that does. Document the process before hiring so training doesn’t stall the business.